Strategy Advice

Hi all. Thanks in advance for any help here. I’m new to digital marketing. Just completed the Google cert on Coursera and starting on Hubspot today.

I currently own a general contracting service and we are in the process of launching a pressure washing service company. We are using our network from the GC service to get off the ground, but I would like to use digital marketing to grow as quickly as possible.

So far what I’ve seen has pushed me toward three categories: SEO, content marketing, and social media marketing. I’m wondering if anybody has any tips on where I should focus my time and money in order to achieve the best results to gain leads/customers. Also, what kind of budget should I be looking at for the social media marketing? We plan on using mostly FB ads to target customers.

Thanks for any input you guys have!



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