Tracking acquisition and sales using G4

Can anyone recommend any further reading about how to effectively track users acquisition, behaviour and conversion journeys on my website using GA4?

I’ve not used GA4 to any extent and struggling to get the same insights we see through our standard UA account.

Similarly, Google also rarely tells me anything about search terms and how customers are finding us. We sell low volume (10-15) products a month via our own website, so wonder if we simply need more traffic for Google to tell us anything of value? Or perhaps GA4 can help here?


View Reddit by PanicStilView Source

Best website to start freelancing?

Less crowded & full of opportunities

Leave a Comment

Your email address will not be published. Required fields are marked *